Online Marketing

Refreshed Media have have helped van leasing client FLEXXiVan increase their website conversion rate by over 300%.

eBay, the largest online auction in the world, announced Wednesday it was changing its fee structure to emphasize fixed prices over bidding. Most online shoppers are too busy to bother with auctions, and eBay said it is making the move to accomodate that prefference for fixed prices. eBay said they hope to compete more effectively with Amazon.com and other online retailers by implementing the new changes.

Microsoft has shadowed Yahoo Inc. for almost the entire second quarter and may actually surprise the staunchest of Yahoo advocates with a take-over.

It’s simple enough to increase your positive brand perception. Just combine your use of TV and online presence to see up to a 50% increase, according to the trade bodies Thinkbox and the Internet Advertising Bureau (IAB).

More than a third of marketers believe that the UK will be in recession in 2008, yet they remain "surprisingly" bullish about their own organisations' prospects.

Searching for the best bit of PR on Google

Advertising you pay for, but PR you pray for – or so the old saying goes. An ad will gain a consumer’s attention, but a story will gain their trust. At least that’s how consumers view it. Why? Because when advertisers tell us how good they are we feel like we’re being sold something. And while consumers do like to buy, they don’t like to be sold.

Bournemouth is set to become the country’s first ‘Fibrecity’ with a reported £30 million being invested in a state-of-the-art, high speed cable network using…the sewers.

The UK is now the second largest user of social networking sites in the world, with 40% of people signed up to sites such as Facebook, Myspace and Bebo. Canada is the worlds biggest advocate of social networking with 53% of the population regularly signing in.

Research done by a global obesity taskforce has found that self regulation in food and beverage marketing is failing to curb obesity in children.