SEO

Generating targeted traffic for your website is increasingly important in a difficult market, so it's important you use what is available effectively.

Google's results today show Refreshed Media as number 1 for Online Marketing.

Googlebombs are pranks where a number of people across the web try to get a website to rank for a search term that it didn’t intend to (and normally wouldn’t want to).

Ever wondered what your keywords your friends or colleagues would use when looking in a search engine such as Google, Yahoo! or MSN?

Now ads may be soon found in your video games as well. With the popularity of video gaming, this could mean a big thing for Adsense marketers and anyone looking to market online.

Changes to Google AdWords Quality Score mean better ad results for advertisers and more properly targeted ads to Google users. Part of an ongoing effort to improve AdWords, these new Quality Score changes will benefit everyone involved with AdWords.

Customised searches are only as good as the results they deliver. But transparency is critical too and Google knows it.

AdWords pay-per-action beta will be phased out in August 2008 as part of Google’s integration of DoubleClick. The integration will make the DoubleClick Performics Affiliate network part of Google.

Search Engine Optimisation is a scam, or so the Guardian claims. Ciaran Norris recently wrote a thorough piece on how the Guardian has failed to grasp the whole concept of SEO and has denounced SEO as a scam. At the same time they’ve faced the Google monopoly and the ramifications that has had, and have lost their lead to The Telegraph.