
RM
SEO
RM are leading provider of educational resources and products including software and classroom technology, as well as assessment systems and platforms
They asked Refreshed Media to help them increase the amount of traffic and sales to their site from organic traffic, in particular from new visitors. This meant getting high rankings for high volume non-branded keywords which had previously performed well in PPC campaigns
Refreshed Media initially optimised the site, and helped to create well optimised landing pages for each core target keyword. We then implemented an organic popularity / link building campaign, focused on building relevant links specific to each target landing page, and other areas of the site.
Results
We were able to achieve the following within 6 months:

Through these impressive rankings, we were able to increase traffic and sales from new visitors to these core product pages by 100%.
RM were delighted with the results:
“We’re delighted with the results from Refreshed Media’s SEO campaign. We weren’t forecasting such high rankings so quickly. It’s also great to see traffic and sales as a result of these high rankings too which proves that they’ve not only carried out the right work, but also chosen the right keywords”
Alex Sonnenberg (Digital Marketing Executive, RM)